Cold Stone Creamery Challenges Canadians To Design The Ultimate Signature Creation™

Winner takes home a year's worth of free ice cream

OAKVILLE, ON - July 22, 2011 - From Gummi Bears and cookie dough to roasted almonds and strawberries, what will Canadians choose when they create their own ice cream masterpiece for Cold Stone Creamery? The Signature CreationTM Contest launches on Facebook today to discover the most original (and delicious) ice cream creation that will ultimately win a year's worth of free ice cream.

"We keep hearing from guests how they'd like to be the ones behind the Cold Stone counter," said Andrea Hughes, Cold Stone Creamery Canada's ice cream expert. "Now they can with the Signature CreationTM Contest. There are millions of possible combinations out there and we can't wait to try all the submissions."
Residents of Canada, over the age of 18, can enter the contest which runs through to September 22 at Cold Stone Creamery Canada's Facebook page: facebook.com/ColdStoneCreameryCanada. "Like" the Cold Stone Facebook page and click on the contest tab to start choosing your favourite ice cream, mix-ins and a creative name to top it off!  Five finalists will be selected and the Ultimate Signature Creation will be determined by an online vote.

There are now more than 100 co-branded Tim Hortons restaurants where Cold Stone Creamery is served. To find a location, visit: timhortons.com/coldstone and beat the summer heat wave with Cold Stone ice cream.
Cold Stone Creamery's premium ice cream is made fresh in every restaurant.  To experience Cold Stone Creamery, guests simply choose their cone or cup size - Like ItTM, Love ItTM, Gotta Have ItTM - ice cream or sorbet and any number of mix-ins such as fruit, nuts and candies. A team member mixes the selections with spades on a chilled granite stone, and the Creation is presented to the guest as The Ultimate Ice Cream Experience®. Guests can also enjoy Cold Stone Creamery's take-home treats such as ice cream cookie sandwiches, cupcakes, pies and cakes.

Tim Hortons Inc. Overview

Tim Hortons is the fourth largest publicly-traded quick service restaurant chain in North America based on market capitalization, and the largest in Canada. Operating in the quick service segment of the restaurant industry, Tim Hortons appeals to a broad range of consumer tastes, with a menu that includes premium coffee, flavored cappuccinos, specialty teas, home-style soups, fresh sandwiches, wraps, hot breakfast sandwiches and fresh baked goods, including our trademark donuts. As of April 3rd, 2011, Tim Hortons had 3,782 system-wide restaurants, including 3,169 in Canada and 613 in the United States. More information about the Company is available at http://www.timhortons.com


For further information or to arrange an interview, please contact:

Media: 

Alexandra Cygal, Tim Hortons, 905-339-5960, cygal_alexandra@timhortons.com
Diane Sidik, MSL Canada, 416-847-1316, diane.sidik@mslgroup.com

Share this news with your network
UP